Acerca del candidato
Ciao! I am Sara, a highly skilled Social Media Manager with 3 years of expertise. In my most recent position, I managed the whole Italian market for my company, taking charge of various responsibilities including recalibrating campaign approaches, crafting captivating content, designing eye-catching graphics, leveraging influencer partnerships, and delivering customer service. This dynamic experience not only enhanced my professional growth, but also honed my skills in overseeing a crucial sector of a business.
I am thrilled about the prospect of bringing my blend of creativity, analytical skills, and proven social media strategies to your organisation.
With extensive experience in managing social media accounts and a talent for written communication, I have a keen ability to analyze data and extract valuable insights.
Cannot wait to help you bring your ideas to life!
I am undertaking a Social Media Marketing course where I am learning about: market research, social media strategy, goal setting, branding & design, content marketing, performance tracking, sales training, copywriting, sales psychology, emotional intelligence, persuasion & influence, customer service, difficult conversations, various marketing channels, and specific platform marketing such as Facebook, YouTube, Instagram, Pinterest, LinkedIn, Quora, and Twitter.
Work & Experience
- Developed and executed social media and community strategies. - Planned and managed daily content across Instagram, TikTok, and Facebook, optimizing for each platform's performance. - Oversaw global organic social media activities, including uploading, scheduling, deployment, monitoring, and reporting. - Created and managed campaigns, supporting the development and execution of Digital campaigns. - Engaged in proactive community management to drive user-generated content and audience interaction. - Executed Influencer Marketing strategies, including fee negotiation, contract management, and briefing processes. - Designed content using Canva and Affinity Designer. - Managed PR relations, event creation, and UGC/influencer campaigns to drive engagement and conversion. - Monitored industry trends, best practices, and competitor activities, providing recommendations for social media strategy. - Generated weekly reports, analyzing performance metrics and influencer collaboration results.
• Developed and executed an editorial plan for content publication, including content calendar and theme planning. • Conducted in-depth competitor analysis and market research to identify trends and opportunities for content optimization. • Utilized customer targeting strategies to tailor content to specific audience segments. • Created engaging visual content for social media platforms, ensuring brand consistency and high-quality design. • Designed graphics for various purposes, including social media posts, ads, and promotional materials.
• Oversaw the management of non-repayable funds for sports associations/clubs, ensuring compliance with financial regulations and guidelines. • Led the allocation and disbursement of funds to support the development and growth of sports associations/clubs, contributing to the advancement of sporting activities within the community. • Provided comprehensive assistance to both beneficiary and non-beneficiary sports associations/clubs, offering guidance on financial management, fund utilization, and regulatory compliance.
Social Media Manager - Pibiesse, Italy 01/09/2021 - 31/12/2021 • Developed and executed an editorial plan for content publication, including content calendar, theme planning, and SEO optimization based on data analysis • Conducted thorough competitor and market analysis to inform content strategy and identify opportunities for engagement and growth • Utilized customer targeting strategies to tailor content to specific audience segments, driving increased engagement and conversion • Monitored key performance indicators (KPIs) to track content performance and inform strategic decision-making • Created high-impact visual content for social media platforms, ensuring brand consistency and alignment with content strategy.